Meet the team
Casey
Co-Founder & CEO
“This is personal to me. My parents are small business owners, and I realized that every company I'd worked for, every product I'd helped build, was aimed somewhere else entirely. They work incredibly hard, and they deserve the same powerful tools that enterprises have. So do the millions of business owners like them.”
Mariah
Co-Founder & COO
“For too long, the best tools have been optimized for the big businesses. Small businesses often have to do more with less. I don't want to watch AI consolidate power and resources so far away from small businesses that they can't thrive. We started Folklabs because someone has to be genuinely on their side.”
James
Founding CTO
“I've spent my career as the person customers called when software didn't fit how they really work, and I fixed it. Most technology asks small businesses to adapt to it. I'm building the reverse. I've always believed technology should be a tool, not a product designed to distract people and profit off their attention. That's still the bar for everything we ship.”
Advisors
To make the power of technology accessible to every small business.
At Folklabs, we believe small businesses power the world, and they deserve access to technology that helps them thrive.
But access alone isn’t enough. We’re building a simpler path to AI adoption by removing the complexity that stands between small businesses and the tools that can make a meaningful difference in how they work.
Between the three of us, we’ve spent over 30 years in tech and strategy. And during that time, we’ve heard the same thing: shift to enterprise. Focus on the big businesses. Let them shape what you build.
We decided to do something different.
99% of businesses in this country aren’t enterprise. The businesses we rely on every day? Rarely the big guys. They’re the small businesses. The 1% has had plenty of attention.
As we got closer to the problem, we saw both sides of it. Small businesses want access to AI, but getting started takes time and expertise they don’t have. And the companies building AI face the other half: onboarding a small customer is slow, hands-on, and hard to make economical. The same complexity that keeps small businesses out keeps AI companies from reaching them.
So we’re building Folklabs to bridge that gap, and to make sure the next era of technology works for everyone else.
— Casey, Mariah, and James
Our values
The folk in Folklabs
We are a team of people before we are a company. We look out for each other, celebrate each other, and do the hard thing when it's right, not just when it's easy. Good teammates aren't a nice-to-have. They're the foundation everything else is built on.
Technology earns its place
We don't add AI because it's impressive. We add it because it serves people. Everything we build has to prove it makes a human's life better or it doesn't belong here.
Small businesses power the world
Small business owners build the companies we rely on every day. It's our privilege to know them, understand them, and help them succeed.
Full lives make better work
We work hard and we live fully because rested, whole people build better things, think more clearly, and show up for each other in ways that matter. Rest is not a reward. It's part of the work.